Marketing is the process of promoting and selling products or services by strategically communicating their value to a target audience. It involves understanding customer needs and preferences, creating a compelling message, selecting appropriate channels for reaching the audience, and ultimately driving customer engagement and satisfaction. Marketing encompasses a range of activities, from traditional advertising to digital strategies, aimed at building brand awareness, attracting customers, and fostering long-term relationships to achieve business goals.
Next Marketing FAQ: How can a marketing strategy be adapted to changing market conditions?
